Archive for the ‘Facebook’ Category

Twitter adds Business Pages Along With Redesign

Twitter is allowing brands to create Facebook/Google+ style brand pages. This feature, along with a redesign focused on usability & discoverability of content, was rolled out this week

Twitter is following in the footsteps of Google who recent launched Google+ brand pages.

List of Twitter features

Social Media: Comment on Facebook’s Timeline Takes Off

Jeff DeChambeau, a Senior Analyst at T4G, an IT services company, made a comment on a start-up community site (Facebook timeline is too awful to be an accident) on how Facebook is manipulating user behaviour to increase brain activity and increase susceptibility to advertising , along with a link to his personal blog.

Result: 35,000 hits in 24 hours.

Then CBS News/Techtalk contacted him and created an article on over-sharing information around the topic and quoted him.

Nice to see a positive example of an insight being spread around the Net.

Google+ Intro Video

An entertaining and slightly ominous cartoon about Google+, Google’s best effort to date at competing with Facebook:

Use Key Words to Drive Traffic to Your Website

First, you were told you needed a website. Then, you were told you had to have a blog. And that you need
to be on Facebook, YouTube and now Twitter.

Market surveys show that 80% of buyers now research on-line before making a purchase decision, so getting found on the Internet is important. It may be that your business can leverage all these types of on-line media – that will depend on your product and target customer.

What is most important is that all your Internet properties share a common set of words called Key Words that describe your solution and aligns with what people are typing into search boxes…

read more

Internet users now spend more time on Facebook than Google

Associated Press: U.S. Web surfers are spending more time on Facebook than searching with Google

According to new data from researchers at comScore Inc., people spent a total of 41.1 million minutes on Facebook — or about 9.9 per cent of their Web-surfing minutes for the month, surpassing the 39.8 million minutes, or 9.6 per cent, people spent on all Google sites combined, including YouTube and Gmail e-mail.

U.S. Web users spent 37.7 million minutes on Yahoo sites, or 9.1 per cent of their time, putting Yahoo third in terms of time spent browsing.

In August 2009, U.S. web surfers spent about five per cent of their online time on both Facebook and Google and almost 12 per cent on Yahoo.

ComScore bases its findings on a combination of reports from a panel of two million users around the world and data from websites’ servers.

The time spent posting photos, updating status messages and scrolling through news from friends has at least grown to rival just about everything else people do online.


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